Beauty lovers – rejoice! When Sugaring NYC Organic Waxing + Lash Salon opened its first little salon in 2014, the concept of sugaring was still foreign in New York. Daria Nartova, the founder of Sugaring NYC moved the New York from Europe with a goal to break into the beauty market with organic “waxing” that is done with Sugar paste. The new outpost is located at The Green (residential building) next to Sweetberry Bowls and BGR Bloomfield burgers at 56 Broad Street. Read on to learn what to expect at the new Sugaring NYC studio in Bloomfield.
(Photo credit: @sugaringnyc)
What is Sugaring?
Sugaring has been around for millennia, way before today’s standard waxing procedures were even thought of. It’s an organic method of using a 100% natural paste to remove hair from its root. It’s said to be almost painless, gentle for the skin, lasts longer, and even works on short hair.
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What to Expect at Sugaring NYC
(Photo credit: @sugaringnyc)
The studio’s sugar paste is made of sugar, lemon juice, and water. The three basic ingredients also make it edible!
Sugaring paste is applied at body temperature and will not burn your skin. The esthetician applies the sugar against the natural direction of the hair growth and then uses a gentle flicking motion to remove the paste, and the hair.
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Sugaring NYC offers Brazilian, body, and face sugaring, as well as v-facials, brow lamination, and lash lifts for women and men.
The brand’s sugar paste was such a hit with clients that the company started selling it online via Amazon.
Sugaring NYC is open to the public as of Wednesday, April 20th.
